IDEA 05 / A FILM IN 60 SECONDS

A human ambition.

A journey through our fascination with machines. We arrive in the present as a worker gives an agent a task and chooses what it can access.

THE STORYBOARD

A seated inventor beside an experimental apparatus in a historical visual reference. — 01
An inventor waits for the machine to respond.

Researchers working together among tall racks of early computing equipment. — 02
People build the machines they have imagined.

An operator seated at a bank of analogue instruments and controls. — 03
A hand turns a dial. Another presses a key.

A visual collage placing a historical operator inside a desktop computer case. — 04
The machines become part of everyday work.

Cut to today. A worker asks an agent to prepare a project update, giving it access to the files it needs. The agent gets to work. She turns to a colleague.

A team of researchers assembling a large early electronic computer.

THE VOICEOVER

We imagined machines that could share the work. Machines that could lift more, calculate faster and help us build. We taught them to follow instructions. Then we taught them to learn. Now, we’re asking them to act on our behalf. To take on a task. Find a way through it. Keep working while we turn our attention elsewhere. Can we still trust machines? Yes. When we set the terms. And they know where the limits are.
Your agents. Your rules.

Pro